With 2024 is in full swing and the noise of ICON Camp is still reverberating in our hearts, April is about to get LOUD! There are over 25 trainings booked for this month, new marketing content (coming soon!) and events happening across the globe – we’re gearing up to TAKE THE STAGE and hit volume #11.
Speaking of taking the stage…we’re working through the final edits of our latest promotional video, shot at ICON camp, and will be releasing it into the wild in the next week or two. Keep your eyes peeled to like + share!
POUND Trainings are making noise around the world this month! To earn your referral bonus during these promotional periods, you’ll need to share your Referral URL alongside POUND’s promotional codes. When future Pros register for their first training using your Referral URL you’ll earn the referral bonus and they’ll be able to redeem POUND’s sweet discounts.
APRIL 11TH-16TH | $75 off all Trainings
APRIL 22ND-24TH | FLASH 40% off GP trainings
APRIL 25TH-30TH | 20% off all trainings
Pound for Pathway
Last weekend, HQ joined ICON-candidate Kathy Moore and a squad of ICONs, Tour Crew, Pros, and Posse members at POUND for Pathway in Nashville, TN. We were proud to support this impactful event as attendees and fellow noise-makers!
Australian Fitness Expo
ICON Diane and Tour Crew Jess are rocking the stage at the Australian Fitness Expo in Melbourne, Australia this month. Join them for a POUND Rockout Workout class on April 13 at 3:30pm and an Unplugged class on April 14 at 3:30pm, both on the Women’s Active stage. POUND Pros and their Posse get 20% off tickets with the code: DIANE. Stop by, say hi and make noise with us! LINK to tickets.
FIBO 2024 with Pure Emotion
ICON Pia and Tour Crew Members Jules and Münzi are taking the Pure Emotion stage by storm at FIBO 2024 in Cologne, Germany. Catch us rocking out on Thursday, April 11 at 10:40am and again at 11:40am at the Group Fitness Stage // Halle 4.2. Join us for class and hang out after! LINK for more information.
Attending a POUND Event and curious on how to be involved? Email our Events & Training Manager [email protected] to discuss potential opportunities!
Complimentary access to Backstage is one of the many perks to being an ICON! If you’d like to hop on Backstage, please email [email protected] to set up your access.
For ICONs sailing with us, you received a message regarding Pro Camp schedule delays. Due to organizational changes within Virgin Voyages, “seas have been choppier” than expected. That said, we are in daily communication with their team and are looking forward to releasing our schedule – and hosting an EPIC year 2 – soon! In the meantime, please help us excite and unite Pros with our onboard theme (Miami Vice – you all guessed it!) and all the good times coming their way!
To everyone who could not attend ICON Camp 2024, we missed you! If you haven’t already, check out a few of this year’s presentations and class recordings, now available in The Label’s ICON Hub!
Our Rebel Hearts merch line is live and selling fast! Check it out and shop your favorites while inventory lasts! Don’t forget to cash in on your 30% ICON discount using the code: ICON30
Y’all asked, and we heard you – fun and fresh marketing materials are dropping in The Label this month! With inspired messages and imagery, get ready to ignite new energy around your classes and events with refreshed promotional tools!
The 6th edition of our digital magazine, exclusively for Label Pros, is scheduled for release later this month. Hear from KP, read about upcoming events and initiatives, celebrate making noise with us, and more, in this upcoming release. We hope you and your Pro communities enjoy all of the Pro news packed into these periodicals!
There is SO MUCH opportunity and education available for you and your Pro communities inside The Label! We’ve highlighted just two below, so be sure to check them all out inside Pro Skills!
Body Equality + Size Inclusivity
June 4 | 6p-7p PDT
Did you love Louise Green, founder of Big Fit Girl + the Size Inclusive Training Academy, at ICON Camp 2024? She’s back in The Label this month with another free workshop built exclusively for our Pros! In this workshop, Louise will discuss body equality, the impacts of anti-fatness and weight bias and improve some of the blind spots you may have with larger participants to become a better fitness leader who creates positive + truly inclusive class experiences. POUND Education Hours: 1.
PROmote Like a Pro Series
June 13 & July 18 | 4p-5:30p PDT
By popular demand, it is BACK! PROmote Like a Pro is a 2-part marketing course designed to provide education and tools to elevate a Pro’s promotional efforts to PRO STATUS! Course 1 – All about Canva will be led by Training & Event Manager + ICON, Em Pedron. Course 2 – All about Socials will be led by Brand Manager, Savannah Hebert. Registration is for both (2) courses. Pros must sign up by 6/13/2024. Each course earns 1 POUND Education Hour when taken live.
